June 01, 2017
edstudios completed a film production for Umbrella Legal Marketing and Derfel Injury Law. We produced the corporate film using a Sony Fs7, A7rii + CineLenses, and lit with an ARRI SkyPanel. Editing & Motion Graphics for the promotional film were completed with After Effects & Davinci.
The film production is a combination of footage of David Derfel presenting the strategy of Derfel Injury Law over video footage of the employees at work, and the city of Toronto combined with motion graphics. “To simply the process for our clients at Derfel Injury Law, we like to take on the heavy-lifting. I help my clients by trying to find out exactly what their needs are, what their objectives are and also by listening to them. Some of the common misconceptions that clients have about the process is that it’s intimidating, that it’s stressful and that it’s overwhelming. What we try to do at our firm is we try to take away the overwhelming feeling of the claim, we try to take away stress; we take the burden on ourselves to help our client through the process.” The video switches focus to Jessica Mahabir, an associate at the firm, “When looking for a personal injury lawyer, a client should look for someone they can trust. Ultimately, there are many personal injury lawyers out there. But at the end of the day, this is someone you are going to form a personal relationship with, who is going to be handling your claim over a longer period of time, and who you’re going to be working with one-on-one.” David Derfel continues his narration, “Prior to practicing personal injury law, I did have some experience practicing insurance defense law. I find that my experience of practicing insurance defense law gives me an understanding and insight to what insurance companies are looking for, how insurance companies think and what strategies are appropriate when dealing with an insurance defense lawyer to get the best resolution for my client.” Jessica Mahabir continues her narration, “At Derfel Injury Law, we take the time to listen to each of our clients and to explain the process to them. A lot of people are unfamiliar and intimidated by the legal process and we really take the time to make sure that our clients are comfortable with it and that they understand what this process is about. When clients come to Derfel Injury Law they can expect to be treated with respect and compassion, they can expect integrity and result.” David Derfel continues his narration, “Injury law is all that we do. Take your burden and give it to us, let us carry it on our shoulders so that you can get on with your life.” The video ends with the Derfel logo.
Umbrella Legal Marketing offers marketing solutions for law firms that includes an ongoing combination of online and traditional marketing, local & community advertising and referral building.
Derfel Injury Law is a boutique personal injury law firm that focuses on all aspects of plaintiff personal injury law including motor vehicle accidents, disability claims and medical malpractice.